The Google AdWords platform allows for highly targeted marketing that covers many different marketing channels. Search Marketing, Display Ads, Call-Only ads, Remarketing, Video Marketing and other channels can all be effectively managed by AdWords from one single platform. Ric Bender Digital Marketing Agency, is capable of effectively managing all aspects of AdWords.
Industry-Leading PPC Management Agency
The PPC industry is highly competitive, and requires marketing savvy coupled with analytical ingenuity, we’ll develop the AdWords marketing and keyword content to attract interested consumers, and then track those consumers through your sales process. We are able to optimize dozens of variables to help maximize the performance of your PPC campaigns that we manage: keywords, keyword bids, time of day, day of week, location of prospect, ad copy, mobile vs. PC and many other variables. We drive the data with every drop of accuracy from AdWords, ensuring that your PPC budget is as productive as possible.
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PPC Management Summary
PPC MANAGEMENT FEES – Below industry average, varied based on budget and complexity.
COMPANY INTERVIEW – Set goals, marketing objectives, budgets, etc.
WEBSITE EVALUATION – Understand the capabilities of the website, the best landing pages, & identification of possible sales conversion weaknesses.
WEBSITE PREPARATION – Installation of sales conversion and traffic analysis code, correction of any problems that may impact sales conversions.
KEYWORD RESEARCH – Selection of targeted keywords based on relevancy, demand, and competitiveness.
PPC ACCOUNT CREATION – Creation of organized, well structured PPC accounts, professionally crafted PPC Ads, proper targeting and budgets.
CONSERVATIVE CAMPAIGN LAUNCH – A conservative, micro-managed launch to test the campaign. setup, website responsiveness and overall process flow before implementing the full-launch.
CAMPAIGN OPTIMIZATION – Optimization encompassing dozens of variables including: keywords, ads, bids, time of day, day of week, location of prospect, desktop vs. mobile and other impactful settings.
KEYWORD GROWTH – Identification of new, productive keywords to enable ongoing campaign expansion.
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